Your competition is booking $12K installs while you’re grinding for scraps. They’re closing leads in hours while yours go cold. They’re building wealth while you’re just staying busy.
There’s a reason for that.
After 32 years in the heat pump business, I’ve cracked the code on what separates contractors who thrive from those who barely survive. And I’m bringing it all to one intensive day this fall.
Here’s What We’re Covering:
Morning Session: Fill Your Pipeline
Afternoon Session: Close More, Profit More
This isn’t theory. This is the exact system I used to go from barely making truck payments to building a business that actually pays me what I’m worth.
Want First Access When Registration Opens?
Enter your email below, and I will let you know when we set the date and open registration for Fall 2026.
Come spend the day with the best of the best and see how I grew my ductless heat pump revenues and profits. Here’s what we’ll cover in one value-packed day:
MODULE 1: Here’s How Video Gets Heat Pump Customers Calling You (8:30-10:00 AM)
I tripled my leads in 90 days with this exact system. No joke.
• Why do your current videos get ZERO results (and it’s not what you think)
• The 3 video types that make the phone ring – I’ll show you examples
• How to be confident on camera even if you hate it (I used to hate it too)
• Equipment that works – not the expensive garbage they’re trying to sell you
• My “content multiplication” trick: 1 video becomes 15 posts without killing yourself
• AI tools that find customers ready to buy RIGHT NOW (not tire-kickers)
• Follow-up that turns viewers into $10K+ jobs automatically
What We’re Doing: You’re making your first real video script that gets results
MODULE 2: Get ‘Em While They’re Hot: Turning Leads into Loyal Heat Pump Customers (10:15-11:45 AM)
Speed wins. Period. I’ll show you exactly how to be first.
• Response reality check – you’re losing deals every hour you wait
• Setting up systems so you NEVER miss a hot lead again
• Customer journey fixes that plug the holes in your bucket
• Scripts that close deals, not bore people to death
• Text templates that get 70% response (I use these every day)
• Automated follow-up that works while you’re installing jobs
• Building a referral machine that feeds you leads monthly
• Getting your whole crew to talk heat pumps like pros
What We’re Doing: Fixing the gaps where you’re bleeding leads right now.
MODULE 3: From Estimator to Solution Designer: Transforming Your Heat Pump Sales Process (12:30-3:00 PM)
32 years of mistakes and breakthroughs boiled down to 7 steps that work.
• Why do your current videos get ZERO results (and it’s not what you think)
• The 3 video types that make the phone ring – I’ll show you examples
• How to be confident on camera even if you hate it (I used to hate it too)
• Equipment that works – not the expensive garbage they’re trying to sell you
• My “content multiplication” trick: 1 video becomes 15 posts without killing yourself
• AI tools that find customers ready to buy RIGHT NOW (not tire-kickers)
• Follow-up that turns viewers into $10K+ jobs automatically
What We’re Doing: Practice my 7-step system on real scenarios until you own it.
MODULE 4: The Margin Master: How I Built Real Wealth Through Heat Pump Installations (3:15-4:30 PM)
The margin mistakes that kept me poor for years – and how I fixed them.
• Stop confusing markup and margin (this cost me thousands early on)
• What does your techs REALLY cost you (it’s way more than their hourly rate)
• Hidden costs that are killing your profits right now.
• Which jobs make money per hour and which ones don’t
• Price book that builds wealth, not just pays bills
• Beat low ballers without racing to the bottom
• Material costs that drain profits
• Efficiency numbers that separate good from great ones
• Upselling that took an average from $7K – $12K
• When to walk away from jobs (its ok to say no)
What We’re Doing: Calculate your real costs and build pricing that pay.